You’re doing it wrong—the proper way to approach creative thinking

April 25, 2016 - by: Dan Oswald 1 COMMENTS

Wood Bookshelf in the Shape of Human Head and books near break wby Dan Oswald

Fifty years ago, NASA asked Dr. George Land to develop a creativity assessment aimed at helping the space agency identify and hire the most creative engineers and scientists. The test proved successful for NASA, and in 1968, Land decided to use his assessment to test the creativity of 1,600 4- and 5-year-olds who were enrolled in a Head Start program.

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Success rarely comes overnight—or from just one person

October 26, 2015 - by: Dan Oswald 2 COMMENTS

Facebook share priceby Dan Oswald

We live in a world of “What have you done for me lately?” And when we say “lately,” we mean today or this week. Our society suffers from an acute case of instant gratificationitis. Wall Street wants to see a return on its investment—now! It’s not necessarily concerned about seeing a company being built for the long haul. I bought the stock yesterday; what’s it worth today? Sports fans want to see their team win now. It doesn’t matter if the coach inherited a team with a losing record in desperate need of an overhaul—can you win today? It’s the only thing that matters to impatient fans.

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Spieth’s Masters win shows what young minds can bring to the workplace

April 13, 2015 - by: Dan Oswald 1 COMMENTS

So close! Close-up of driver and golf ball laying on green grass near the holeby Dan Oswald

I’m not a golfer, nor do I tend to watch golf on television, but I am aware that over the weekend, Jordan Spieth won the Masters golf tournament in Augusta, Georgia. And with his victory came news of many of his other notable accomplishments: read more…

Where’s your next big idea going to come from?

July 28, 2014 - by: Dan Oswald 2 COMMENTS

Ideaby Dan Oswald

Among my favorite movies is the 1991 film City Slickers. Billy Crystal plays radio ad salesman Mitch Robbins, who is having a bit of a midlife crisis. Mitch and his two best friends decide to leave New York City to spend two weeks on a cattle drive in the Southwest. It’s there that Mitch meets Curly, the crusty trail boss played by Jack Palance.

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What’s the right thing to say?

August 26, 2013 - by: Dan Oswald 1 COMMENTS

by Dan Oswald

Last week I took my second child—and my only daughter, which is a significant distinction for a father—to college for her freshman year. I knew it would be an emotional time for her, her mother, and me. And I wanted to offer some sage advice as I left her behind in her new dorm room, something that would make a lasting impression and might serve to guide her as she embarked on her college career.

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